Brand Activation

Why In-Packs?

By Kristyn Jones Everyone has had that emotional moment from childhood when you opened a cereal box and found a toy! In-pack premiums bring instant gratification and extend brand exposure (and the brand experience) well beyond a single use. What does your consumer get? Builds brand loyalty Participate in the excitement Experience instant gratification Functional …

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Quick Solution for Supply Chain Disruption

By Greg Batton The world is experiencing an on-going, large scope, COVID induced, supply chain challenge.  The global supply chain has been impacted in unforeseen ways and continue to appear regularly.  CHALLENGE: A long term client came to Insight with a COVID-19 related, supply-chain disruption asking for resources to fill this manufacturing gap. Polymer manufacturing …

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